13Seeds & TheraJoint+
A social media strategy that brings 13 Seeds and TheraJoints to life—showing how they work together to support everyday wellness. By highlighting the natural power of hemp for vitality and targeted formulas for joint comfort, we made it easier for people to find exactly what they need. No fluff, just real, helpful content that connects, educates, and inspires a healthier way of living.
Overview
Livendure is the parent company behind two distinct yet complementary brands—13 Seeds and TheraJoints. Both aim to empower people to take charge of their health, but each focuses on a different side of wellness. 13 Seeds taps into the power of hemp-based supplements and oils for everyday vitality, while TheraJoints specializes in targeted formulas for joint comfort and better sleep. Despite their unique approaches, both brands share a common goal, to provide practical tips, thoughtful promotions, and reliable products that highlight the importance of living a healthy life.
The Solution
We created a cohesive strategy that recognizes each brand’s individual identity while underlining their shared commitment to health. Rather than blending everything into a single platform, we crafted messaging that highlights the unique strengths of 13 Seeds and TheraJoint, ensuring customers can easily find the products that fit their needs. At the same time, both brands regularly share tips—like simple wellness habits, daily routines, and dietary pointers—to help people make informed, healthy choices.
The Outcome
By clearly defining each brand’s message under the Livendure umbrella, both 13 Seeds and TheraJoint have seen stronger engagement and more confident customers. People now understand exactly how each product can fit into their routine—whether it’s taking Hemp Seed Oil for daily support or using TheraJoint+ to ease discomfort. As a result, the brands have built a loyal following that looks to Livendure for reliable, natural ways to stay healthy and active.
Client Testimonial
“Rhiye helped us highlight what makes each brand special while still showing they’re part of the same family. Now our audience knows exactly when to turn to 13 Seeds and when to choose TheraJoint. We’ve seen a real boost in engagement and sales, and we love how our community has grown.” - Anna
